Creating a Compellin gPitch for Investment

From my research on this topic I have reached the conclusion that elevator pitches are beginning to become somewhat out dated. In my opinion, Twitter is the current day version of an elevator pitch.

So let us break down the numbers!

How long is an elevator pitch..?

Let’s say two minutes tops.

Now how many words in two minutes?

On average, Wiki says 31 words per minute.

The average length of a word in the English language is 4.5 letters long (Robinson 1980, as cited in Lythgoe 2010), so first we round that down to 4 letters..

Then we divide Twitters allowance (140 characters) by our 4 letters, which leaves 35.

35 words!

So for a standard elevator pitch, that’s three twitter posts/updates.

From these facts it is evident that Twitter is the contemporary elevator pitch. Twitter results in the resourceful entrepreneur being able to provide an elevator pitch to all of her or his twitter followers in just three Twitter posts!

References:

Wpm - http://en.wikipedia.org/wiki/Words_per_minute

Lythgoe, Jane 2012 - http://yehweh.org/profiles/blogs/the-average-number-of-letters